The ads will be seen onStreet Fighter Vcharacters through Ad Style costumes, on loading screens before a match, and on certain elements of some tournament stages.
For players who would rather not see the ads, there will be an option to turn them off through the Battle Settings. Unfortunately, there is a catch when deactivatingStreet Fighter Vin-game ads.
The addition of in-game ads is not really a novel one, as real-world sports matches are usually filled with ads, including on player’s uniforms. However, some players have fired criticism against the feature, particularly because they have paid full price forStreet Fighter V, in addition to paid DLCs.
The opening post of a Reddit thread on the mattercalledthe in-game ads “absurd,” and finds it wrong for Capcom to incentivize the activation of the feature. While the ads will initially only displayStreet Fighter Vcostumes, bundles, and the Capcom Pro Tour, there are concerns that character costumes, loading screens, and stages will soon show third-party ads that will ruin the experience for players.
Capcom has made some good moves withStreet Fighter Vand its follow-upStreet Fighter V: Arcade Edition, including the severe punishments againstrage quittersand brand expansion such as the tie-up withMonster Hunter: World. However, players believe that Capcom is going in the wrong direction with in-game ads, and are only hoping that they will not see ads for cup noodles while they playStreet Fighter V.
