Every Prime Day, I get asked, “what’s the best deal on .” And because Amazon and other retailers don’t exactly send me a secret email with their deepest discounts, I end up doing what you probably do — searching these sites for products that I’ve wanted to buy but couldn’t afford at regular prices. This year, that search started with soundbars, and the deal I found was so good, Amazon wouldn’t even reveal the discount until I added the product to my cart.
I won’t keep you in suspense any longer. It’s theSony HT-A5000Dolby Atmos soundbar, a TV speaker system that normally sells for $1,000. ForPrime Day 2024, it’s almost half-price — just $550 — which makes it easily one of the best (if notthebest) soundbar deal I’ve found so far.

When you click on the button below, you’ll see the product listed at $650. But there’s a $100 discount promo you can apply, bringing the price down to $550.
A quick recap on the superb HT-A5000: It might not be the most recent model (Sony just released the newBravia Theater Bar 8 soundbarthat replaces the HT-A5000), but that doesn’t change the fact that the A5000 is still a superb speaker and one of the best all-in-one soundbars you can buy.
It has a 5.1.2-channel Dolby Atmos-compatible driver and processing configuration, a powerful built-in subwoofer, dedicated up-firing drivers for height effects, DTS:X compatibility, anHDMI 2.1input with 8K, 4K @ 120Hz, VRR, and Dolby Vision passthrough, support for both wired and wireless hi-res audio (thanks to Sony’sLDAC Bluetooth codec), plus expandability with optional wireless surrounds and subwoofers.
The A5000 is also supremely well connected, with Wi-Fi,Apple AirPlay,Google Cast(formerly Chromecast built-in), and Spotify Connect, giving you unlimited ways of streaming your favorite music, whether you’re on iOS or Android.
When Ireviewed the A5000at its regular price, I had no hesitation in giving it our Editor’s Choice award. Now that it’s almost 50% off, I’m not sure what else to say other than grab this deal while you can. With inventory strictly limited now that the new Bravia Theater bars are the current models, I doubt the A5000 will last long (at any price).